TOGETHER WE ARE STRONGER
For Sony Music Publishing & Highland Park Collective
TOGETHER WE ARE STRONGER
For Sony Music Publishing & Highland Park Collective
TOGETHER WE ARE STRONGER
For Sony Music Publishing & Highland Park Collective
Roles: Editing, VFX, Motion Graphics, Graphic Design & AR Filter Creation.
I was approached to brand the entire campaign for 'Together We Are Stronger' the new Highland Park Collective collaboration with KT Tunstall, Lolo, Nikki Vianna and Devyn De Loera. Influenced by the power in protest imagery, I created two videos, the single artwork, social media assets and an AR filter to promote the single. The song was adopted by the United Nation’s Gender Equality Initiative to promote Women’s Equality and Empowerment on International Women’s Day (March 8, 2021) as part of WE ALL RISE.
Sisterhood
Social AR Filter
To further promote the campaign, I created an AR filter that mimicked the halftone print effect of the main lyric video. On launch the filter gained over 15k impressions.
Sisterhood
Social AR Filter
To further promote the campaign, I created an AR filter that mimicked the halftone print effect of the main lyric video. On launch the filter gained over 15k impressions.
